Business for the Right-Brained: A Guide for Artists, Writers, Musicians, Dancers, Crafters, and All the Other Dreamers

A career as a freelance artist? Not possible, you say? The Three Jaguars beg to differ! In this cartoon and checklist-filled guide, Marketer, Business Manager, and Artist walk you through the challenges of starting and building a creative business. Topics include productizing your work; metrics and tracking; communication and networking strategies; Day Job wrangling; pricing; branding; and even how to market yourself without feeling (*shudder*) slimy! If you’ve been looking for a clear (and humorous!) guide to the philosophy and practicalities of being a professional artist… this is your book. Also, did I mention the cartoons?

Topic: business nonfiction
Tags: cartoon jaguars, humor, basic business principles, educational